Archive for October, 2011

A whole bunch of years back, in a galaxy far far away, I sold Ansel Adams’ camera gear to Don Imus for $100,000, all for charity. My point this morning isn’t about the sale, although I have written about it in the past. This is about team sports! I had an idea to tie something [...]

Years ago Kodak produced what most of us think of as the finest commercial about photography every made. Truthfully, I’m not sure it even qualifies as a commercial, when it’s really a short film. It hasn’t been shown for a long time, but thanks to YouTube it’s still available to watch.
Six months ago I wrote [...]

It’s that time of year when photographers start thinking about new gear, especially lenses. Many of you are hitting the PPE show in New York this week. Others will be at PMA/CES in January followed by Imaging USA and then WPPI. All along the way, at each trade show, you’re going to walk by retailers and [...]

It’s a short post this morning and part of an ongoing campaign reminding you that people like to purchase products and services from companies they perceive as giving back to the community.  It’s a pretty simple concept and hits hard on two issues. cause-related marketing and just plain making you feel good! 
You’re looking for the [...]

For the first time in probably twenty years I’m missing PhotoPlus Expo. It’s one of the best shows in our industry, but with recently moving it just wasn’t in the cards this year. However, for so many of you who I hope are going, here are some great reminders to help you get the most [...]

Moving into a new house I’m being reminded daily of what not to do when it comes to customer service. Every day it’s another lesson taught by any one of a half dozen different vendors. Today’s chapter in “Consumer Hell” is brought to you by ADT. It’s interesting that while ADT may well be the [...]

It’s just a short thought this morning on marketing and promoting.
Moving into a new home I’ve had eight telemarketing calls in the last 24 hours, four from ADT and four from various water purification companies. They’re vultures and they’ve picked up the scent of fresh meat in the area!  However, every single call starts out [...]

A short time back I wrote this post for GoingPro, but it’s so relevant.  You’re capturing images all the time as a career path, but what about those moments when you’re not directly working with a client? Never be without a camera!

For some of you your cell phone will suffice, but for many, me included, my [...]

Over and over again I’m surprised by the thought process, or lack of it, that goes into photographers determining their pricing. There simply is no logic and most often no consideration for what it really costs to capture an image, create an album, etc.  I remember hearing Denis Reggie years ago make the comment, “Don’t [...]

Well, except for the 240 unpacked boxes in the house we’ve made the move!  It’s funny how long you can go not opening a box and doing without whatever it was you thought was so important you had to pack it to move in the first place! In my younger days the first thing unpacked was the [...]