The other day I picked up on the frustration of a photographer who commented about how his business “just isn’t coming together this year!” When asked about his marketing efforts, he was excited about totally reworking his website and it really did look terrific, but that was all he’d done. So, what do you do [...]
Cause Related Marketing
Okay, this is a quick simple thought for a “First Tuesday” of the week morning. WPPI is this coming weekend. The Ohio Professional Photographers convention is right after WPPI and my apologies for not knowing what other conventions are in the pipeline, but here’s the challenge:
March Madness doesn’t have to only be about basketball. What if [...]
The Thirst Relief Mentor Auction is up and live on ebay with a great cast of industry experts to help you with the challenges of your business – photography, marketing, business and your portfolio are just a handful of the benefits. It’s on eBay and all it takes is a bid and a click – [...]
This past week I received the nicest thank you note from Julie Sotomura. She thanked me for recognizing her project during Charity Fest here on the blog. The first thing that hit me is what a class act it was to send a hand-written note, but here’s what really hits me the hardest:
I’m more a marketing [...]
Peter Doyle’s recent shoot in support of the fight against Breast Cancer…what a terrific series of images and slide show! What a great project, with everything explained within the first few slides of the presentation. There’s nothing more I can even say, except, ”Nice job Peter!”
Some times being involved in your community can start with the most basic use of your photographic skills. Here’s a great example of how Ron Diesslin and his wife are using their photographic and design skills to help the local school system with a new yearbook. Virtually every community in the US has experienced the challenges of cutbacks in [...]
Monday starts Charity Fest, an experiment to help spread the word about photographers who not only believe in giving back, but who can walk the talk! In just the first 48 hours after making the request, thousands of photographers heard about the idea and better yet, a few already sent me submissions.
Remember, there is no [...]
Yesterday’s post got some interesting reactions, but what my post didn’t talk about was the Tweet I put out the day before. I’m looking for photographers to be part of Charity Fest – a series of guest posts/interviews with photographers who are making a difference. I know a lot of photographers just don’t know how to [...]
Over the last few weeks I’ve had several guest posts, all talking about involvement in charitable events people believe in. Obviously some have been much bigger than others, but the point is, these are photographers who went ahead and did something, instead of just talking about it. We need more photographers to be involved in [...]
Three years ago I was on the road doing a series of workshops with Jeff Jochum, now of Smug Mug and Mike Colon. I can’t deny for a second it was terrific to hang out with these two guys – all cutting edge, great ideas and a lot of inspiration. At our program in Cleveland I met [...]




