Social Media is more than just a way to stay connected or communicate. For me it’s become the ultimate doorbell when it comes to knocking on the doors of photographers who I’ve never met and who are inspirational. I’m not sure how the friendship with Nicole Wolf even started, but I wound up on her site [...]
It’s a Heidi Uhl lesson that even the most seasoned photographers tend to forget – never let fear hold you back from trying something new. I remember hearing a motivational speaker once talk about how you can’t appreciate winning unless you’ve lost a few. We all learn from our mistakes, make new ones and learn [...]
My friendship with Jason Groupp is a prime example of why everyone needs to attend conventions, trade shows and network, network, network. I met Jason three years ago in the Graphistudio booth at PhotoPlus Expo. Jason brought over one of his albums and it was the I ♥ NY project, which has pretty much become [...]
The economy, technology, changes in social media and the new wave of competitors all require your constant attention. At times it can be overwhelming. You’re not alone if you’re feeling frustrated. We all feel it, but there’s a wealth of information and people out there to help you build your business and address virtually every challenge you might [...]
I met Heidi Uhl at Skip’s Summer School last August. She and her husband, Tim, are very involved in the industry, especially with DWF. While together in Vegas, I had a chance to look at her portfolio. One of the most fun things for me to do has always involved looking at portfolios. I was simply [...]
These past few days there’s been a lot of great conversations about being effective at Bridal Fairs. The ideas from some pretty great marketing minds in photography would work for any trade show and that includes vendors looking for themes to create a little excitement.
I’ve always been surprised and find it a little sad [...]
In the last year, if social media hasn’t become an even bigger part of your life, then there’s something wrong. It’s no longer about just having great marketing skills or a good website, it’s about your network and the people who come in and out of your life every day, people who share the passion.
For [...]
My buddy, Doug McFaddin at PhotoOne Software ran the following blog a few days ago and it just makes so much sense as one more point we all tend to forget about. How fast does your site load? Even more important is how often do you check your site?
At IPI’s (Independent Photo Imagers) conference this [...]
I received a comment on a previous blog from Brad Walters. In the process of thanking him for his feedback, I visited his website. He had some great work, but what I enjoyed most was a comment he made in a responding email:
“I’m fairly sure we have not met, as I have not participated in many [...]
Welcome to part two of what I thought would be just a few simple answers to a very direct question: “How’s business this year versus last year?” David Ziser may have the best explanation of all:
“Too many photographers wait for the phone to ring instead of making the phone ring.”
No matter how you feel your [...]
