Earlier in the week, this post first appeared at our blog for GoingPro, but I’ve gotten such great feedback it makes sense to post it here as well. Just remember one thing when launching any new project or business – take your time and do it one step at a time. You can’t rush perfection!
Last [...]
Publicity
A few weeks ago Jasmine Star interviewed me for her blog. I couldn’t have been more flattered. One of the questions she asked just seems so appropriate this time of year. The question was, “How do you jump start a photography business?” It’s a great question and deserves to be expanded.
We’ve got to start with the [...]
Almost a year ago I wrote about the importance of giving back to your community. It’s such an important part of your efforts to build your brand that it deserves a few more comments. As business starts to pick up you need to make sure you don’t lose sight of how much it can help you build your [...]
The other day I picked up on the frustration of a photographer who commented about how his business “just isn’t coming together this year!” When asked about his marketing efforts, he was excited about totally reworking his website and it really did look terrific, but that was all he’d done. So, what do you do [...]
I’m amazed at how many exciting things happen to a photographer every day, but nobody ever talks about them! Some events are more news worthy than others, but here’s the real issue: If you don’t talk about it nobody else will. So, with the trade show and convention season upon us, here’s an idea to [...]






