I originally wrote this post a short time back for GoingPro, but here’s why I’d like to share it with you here today. 
Yesterday I had a great conversation with a photographer who’s about to go full time. Her work is terrific, her website, while it needs a little fine-tuning is all in place and [...]

I recently saw an email blast from my buddy, George Varanakis at Rangefinder/WPPI. He listed the top ten reasons not to miss WPPI. Personally, I’d drop a few and add a few, one of them being your ability to interact with vendor after vendor to help strengthen your business. I’d also add, one trip to Vegas gets you exposed [...]

Good buddy, Scott Bourne, ran this a little while back on his blog, but it makes such a good point about storytelling and that in turn ties into print competition. Storytelling is more important today than ever, especially with so many of you starting to shoot video and mixed-media. Photographers have always been the ultimate storytellers, but like everything in the [...]

Every day there are things that happen that have become normal events, but there aren’t any words out there to describe them.

I was on the phone one morning talking with the Queen of Lighting, Bobbi Lane. About three minutes into the call we got disconnected. It was instinct, since I originated the call, to just call her [...]

We set the stage with yesterday’s post for some great background on how David Ziser has built his pricing platform and worked on one of the biggest challenges for photographers. Even the seasoned pros often forget how much needs to go into their pricing philosophy.
You should be following David’s posts at Digital Pro Talk. I [...]

It’s one of David Ziser’s best posts and also a very long read. I’ve broken it up into two parts, because it’s such an important topic, establishing your pricing.  
It’s that time of year when two key events start to happen. First, you’re going to be doing your taxes and for most of you it’ll be the first time you [...]

A key component of every marketing program I’ve ever presented has included talking about photographers using their own images for holiday cards and stationery. Think about it for just a second. There isn’t a better, easier or more subliminal way to use your images. You’re just there, soft sell, no pressure, just showing your work.
This [...]

There are thousands of you who have blogs today and even more on Facebook or Twitter. If it’s just a hobby you can stop reading now. However, if it’s part of your livelihood and meant to be one of your marketing tools, if you’re not consistent then you’re completely wasting your time! Consistency is such [...]

A long time ago in a galaxy far far away, one of America’s leading portrait photographers put together a pretty terrific little book called Don Blair’s Guide to Lighting and Posing Body Parts. I wrote the book, but it was exclusively Don Blair’s words and images. 
Tony Corbell, now at Nik Software and Terry Deglau, now retired, [...]

Two years ago, in the very early days of Skip’s Photo Network, my now good buddy Scott Bourne wrote the following post. It couldn’t be more simple to understand. It’s ten points to help you be more effective in your use of twitter, blogging and podcasting. 
What prompted me to give Scott an encore performance was something I [...]